Applicant management: definition and use

Applicant management includes the administration of application dossiers, communication with candidates and internal coordination in the recruiting process.
Schematische Darstellung von Bewerbermanagement

Definition of applicant management

Applicant management focuses on the administration of dossiers, communication with candidates and internal consultation. However, applicant management also has an influence on the entire recruiting process and is often equated with the term “e-recruiting”. The following article focuses on the topic of e-recruiting and in particular the advertising channels: E-recruiting: definition and use

Objectives of applicant management

Good applicant management makes the recruiting process as lean as possible while maintaining high quality. On the one hand, a holistic overview of all dossiers helps. On the other hand, fast and individual communication with candidates is key. The aim is to find the best employees for the open position quickly and effectively.

Optimize your applicant management with Dualoo - for smooth recruitment.

Areas of applicant management

Applicant management has an impact on the following areas, among others:

Application receipt should be as easy as possible for both sides.

On the one hand, the company should receive all relevant data from the applicant. If possible, this should be received in a structured and centralized manner (e.g. via the application form of an applicant management tool).

On the other hand, candidates want their application to be as simple as possible. Therefore, make sure that the application option on your homepage is easy to understand and as simple as possible with as few mandatory fields as possible.

Automatic confirmations of receipt are helpful for both sides. The applicant receives immediate confirmation of the application and you as the employer do not have to manually formulate a confirmation.

When managing dossiers, it helps to have an overview of all candidates so that you don’t lose track. This is often mapped in an Excel file or in e-recruiting software. In addition to the candidate information, this overview should also show the current status of the application and any ratings/feedback from HR and line management at a glance.

A talent pool is suitable for keeping exciting candidates for a suitable job at a later date. The important thing here is to obtain the candidates’ permission to keep their documents.

Communication with applicants should be as simple, standardized and individual as possible. Mail templates that can be adapted as required help here. In addition, applicant management tools work with placeholders, which means that variable information about the applicant and the job is also transferred directly (e.g. Dear Mr. Doe).

Internal agreements and obtaining feedback from superiors have a major impact on the time to hire and ultimately also on the candidate experience. The longer it takes to receive feedback, the longer the recruiting process takes and – perhaps even more importantly – the longer the applicant waits for feedback.

To make this step as easy as possible, predefined rating sheets are a good idea. This also makes it easier to compare candidates.

Do I need applicant management software?

Many of the points mentioned above can be implemented with a well-structured Excel, mail templates and a simple application option on the website.

Applicant management software also offers you other advantages:

  • Central filing without manual entry
    With applicant management software, you receive all dossiers centrally in the software and can easily filter, sort and compare them. This saves you having to create and maintain an Excel list.
  • Application form on homepage and all advertising channels
    The application form can be linked not only on the homepage, but on all channels used.
  • Communicate with candidates using templates and placeholders
    With applicant management software, you can store your mail templates and simply trigger them directly from the tool. Thanks to placeholders, the existing data is replaced directly (e.g. in the salutation)
  • Internal consultation with evaluation form and reminder function
    Invite your line manager to provide feedback with just a few clicks and simply trigger a reminder if required.
  • Data protection-compliant recruiting
    Specialized e-recruiting software makes it easy for you to comply with data protection.

Use our free requirements catalog to compare applicant management tools and find the best solution for your company.

Questions & Answers: Applicant management

Applicant management covers all processes for managing and processing applications, from receipt to settings.

An applicant management tool automates time-consuming processes, creates transparency and improves collaboration within the team. It saves resources, promotes a positive candidate experience and makes it easier to select the best talent.

Applicant management includes application receipt, dossier management, communication with candidates and internal coordination between HR and the specialist departments.

Picture of Tamara Gätzi
Tamara Gätzi

Sales Specialist | Head of Sales

Published
Reading time
Share this article

In use at 300+ innovative companies:

Logo von Siemens
Logo der Kägi Söhne AG
Logo von Swiss Bankers
Logo der Witzig The Office Company AG
Logo der Gemeinde Bad Ragaz
Logo thurbo

What else might interest you...

From professionals. For professionals.

See for yourself and test all Dualoo functions free of charge for 30 days.

Probieren geht über Studieren.

Anmeldung Newsletter

The proof of the pudding is in the eating.

Newsletter registration